“My special talent is being passionately curious.”

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Being an enthusiastic for "good idea", I have always been looking for the idea that changes the way people act. As a creative exec with broad experience in all aspects of digital and traditional creative advertising, my focus has been always combining technology with human experience.

 

This is why in my 20+ years of career, I kept switching between the product and advertising to feed my hunger for the real touch of interaction: Human experience.

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I am always in the search for good ideas, not heroes, just like Mr.Chomsky said and this is what I do best: Coming up with ideas.

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I am carrying more than 20 years of experience in my pocket built mostly within advertising agencies and for the last few years within start-ups as creative director. Nowadays I am living my life focusing on creating creative experiences as the User Experience and Gamification Manager in Accenture.

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So here I am with 4 keywords:  Digital. Creative. Experience. Innovation.

 

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Not always in this order.